Schedule

July 19 – 22, 2022

From Super Tuesday to the final bell on Friday, ICAST is packed with events and opportunities for you to improve your business.

Noon – 5 PM

Registration Open

Registration is located in the South Hall Lobby – Rooms S220 B-E.

6:30 AM – 10:30 AM

ICAST Cup Bass Fishing Tournament
Presented by Major League Fishing

Join the fun in the ICAST Cup – presented by MLF – and help Keep America Fishing. Take off is at 5:30 a.m. from Big Toho Marina with weigh-in at approximately 9:00 a.m. Let the best team win!

Learn More >

8 AM – 5 PM

Registration Open

Registration is located in the South Hall Lobby – Rooms S220 B-E.

10 AM – 2 PM

On the Water Product Demonstrations
OCCC North Building Ponds

Buyers and media can test the latest rods, reels and lures, paddle a SUP or kayak, and even take a spin in a bass boat.

Presented by TakeMeFishing.org.

3 PM – 4:30 PM

Lunch & Learn
For Manufacturers – Understanding Your Federal Excise Tax Obligations
Room S230A

This special seminar will provide an overview of the excise tax obligations for fishing tackle manufacturers and importers. The presenters are excise tax specialists who will address issues such as taxable products and tax computation formulas with plenty of time for Q & A. Individual appointments can be made by texting Mitch King at 303-585-0377.

Presenters: Mitch King, Excise Tax Specialist, Wildlife Management Institute; Sara Moye-Moulton, Excise Tax Policy Analyst, Internal Revenue Service

5 PM – 8 PM

New Product Showcase Preview Reception
Sponsored by Fishing Tackle Retailer
Open to buyers and media editorial only
Booth 102

All retailers and media will want to be there to get their first look at the ICAST 2022 New Product Showcase entries and begin the voting process for the “Best of Category” competition.

7 AM – 5 PM

Registration Open

Registration is located in the South Hall Lobby – Rooms S220 B-E.

7:00 AM – 8:45 AM

State of the Industry Breakfast
Room S320
Ticketed event

State of the Industry Breakfast tickets are $40 per. You may purchase tickets when you register for your badge. You may also go back to your registration profile to purchase tickets.

2022 Keynote Speaker Paul de Gelder

 

The State of the Industry Breakfast is one of the most important business events for our industry.

9 AM – 2 PM

New Product Showcase “Best of Category” Voting
Open to buyers and media editorial only
Booth 102

Voting continues for the “Best of Category” awards in 30 product categories.

9 AM – 6 PM

Exhibition Open

9 AM – 6 PM

Keep America Fishing Booth Open
Booth 615

Stop by the Keep America Fishing booth to relax and learn about KAF’s upcoming programs like the inaugural online fishing tournament, the fundraiser auction and angler retention programs like Fishing… Share the Fun.

9 AM – 6 PM

Lure Tank Open
Sponsored by Lunkerville
Show Floor

The showcase for the latest in hard and soft lures. See how lures preform underwater as well as on top of the water.

9 AM – 6 PM

ICASTing Pond Open
Show Floor

Get hands-on experience with some of the latest technology in spinning, baitcasting and fly reels for fresh and saltwater.

11 – Noon

Lunch & Learn
Partner with a Payer

For more than a half century, America’s fishing tackle manufacturers have funded conservation across the U.S. through the excise tax on fishing tackle. During this session, you’ll find out how the much-admired Sport Fish Restoration Program makes fisheries conservation possible through the information presented and videos of field tours and facilities tours.

Presenter: Matthew Thomas, Fish & Wildlife Biologist, Sport Fish and Wildlife Restoration, U.S. Fish and Wildlife Service   

Noon – 1 PM

Lunch & Learn
2021 – 2022 Sportfishing Participation and Retail Trends

A year ago, the industry enjoyed significant consumer demand accompanied by supply and labor challenges. How have we fared? Has consumer demand remained high? What are anglers seeking and how can we maintain their interest and loyalty? During this session, you’ll learn about the latest trends, research and tools that will help your business grow and thrive.

Presenters: Stephanie Vatalaro, Senior Vice President, Recreational Boating & Fishing Foundation; Rob Southwick, President, Southwick Associates

1 – 2 PM

Lunch & Learn
Content Creation: The How-Tos

There are many resources available about content creation, however, few of these resources offer specifics about how to create dynamic, active content. This presentation focuses on the how-tos of content creation. You’ll learn matter-of-fact ways to create and circulate content. This session is particularly helpful for small businesses whose social media is managed by employees along with their other job duties.

Presenter: Sid Dobrin, Co-owner, Inventive Fishing, Chair, Department of English, University of Florida, Host, The Fishing Professor Podcast

2 – 3 PM

Lunch & Learn
Creating a Welcoming Outdoor Experience

This session will provide an overview of the state of diversity, equity and inclusion in outdoor recreation and how businesses, trade associations, governmental agencies and NGOs can make the outdoors great for everyone. The session will cover the historic and modern barriers to outdoor recreation access, strategies to break them down and future opportunities to help ensure safe and welcoming outdoor experiences.

Presenter: Gerry Seavo James, Together Outdoors Coalition Lead, Outdoor Recreation Roundtable

2 PM – 6 PM

ICAST 2022 New Product Showcase is Open
Booth 102

With voting complete, the Showcase is now open to all exhibitors and attendees.

4 PM – 6 PM

Keep America Fishing Dunk Tank
Booth 615

New this year is the Dunk Tank which is open for action during the Wednesday and Thursday afternoon exhibitor happy hours.

Round up your friends and colleagues for some friendly competition to support Keep America Fishing, the industry’s grassroots advocacy program.

ASA’s President Glenn Hughes was the first to sign up for the cause along with other industry notables.

4 PM – 6 PM

Buyers Lounge
Happy Hour with Guy Harvey
Booth 4220

4 PM – 6 PM

Social Hour in Exhibitors’ Booths

6 PM – 7:30 PM

New Product Showcase “Best of Category” Awards Reception
Sponsored by St. Croix Rod
Room S320

The “excitement factor” is felt throughout the ballroom as the 2022 “Best of Category” awards are presented.

8 AM – 5 PM

Registration Open

Registration is located in the South Hall Lobby – Rooms S220 B-E.

9 AM – 6 PM

Exhibition Open

9 AM – 6 PM

Keep America Fishing Booth Open
Booth 615

Stop by the Keep America Fishing booth to relax and learn about KAF’s upcoming programs like the inaugural online fishing tournament, the fundraiser auction and angler retention programs like Fishing… Share the Fun.

9 AM – 6 PM

Lure Tank Open
Sponsored by Lunkerville
Show Floor

The showcase for the latest in hard and soft lures. See how lures preform underwater as well as on top of the water.

9 AM – 6 PM

ICASTing Pond Open
Show Floor

Get hands-on experience with some of the latest technology in spinning, baitcasting and fly reels for fresh and saltwater.

9 AM – Noon

New Product Showcase “Best of Show” Voting
Open to buyers and media editorial only
Booth 102

Buyers and media will cast their votes for the “Best of Show” from Wednesday night’s 30 “Best of Category” winners.

9 AM – 6 PM

New Product Showcase
Open to all exhibitors and attendees
Booth 102

11 – Noon

Lunch & Learn
Experimental Marketing: Reimagining Store Events

Everyone needs new ideas on how store events can help with their business plans. This session will provide ideas, strategies and tactics for creating and improving store events from working with reps, pros and manufacturers to promotion and customer recruitment. Industry veterans Angie Thompson and Dena Vick will show examples of how you can improve the customer experience and increase sales.

Presenters: Angie Thompson, CEO, Fishnchik Creative; Dena Vick, CEO, King Eider Communications

Noon – 1 PM

Lunch & Learn
Get Customers in the Door and Keep Them Hooked

Retaining and recruiting anglers is important for your business and for growing the sportfishing community. The information provided in this session will help you keep your new customers hooked on fishing through creative ways to raise awareness and keep them coming back for more. Find out about the resources, tools, tips and tricks to help your customers cultivate their love of fishing into a way of life. Learn how your state fish and wildlife agency can help you achieve your goals.

Presenters: Mary Beth Long, Vice President, Communications, ASA and Jenifer Wisneiwski, Director of Marketing and Special Projects, Tennessee Wildlife Resource Agency

1 – 2 PM

Lunch & Learn
Making the Most of Social Media – Even if You Don’t Have Dedicated Staff

There’s no doubt that social media is integral to the business/customer relatiohship, including marketing strategies. Making the most of your social media presence means adapting to the new and evolving social media landscape. During this session, you’ll learn strategies for focusing and maximizing your social media presence. This session is particularly helpful for small businesses whose social media is managed by employees along with their other job duties.

Presenter: Sid Dobrin, Co-owner Inventive Fishing; Chair, Department of English, University of Florida, Host, The Fishing Professor Podcast

2 PM – 2:30 PM

New Product Showcase “Best of Show” Award Presentation
Open to all exhibitors and attendees
Booth 102

This is it! Be there for the ICAST 2022 New Product Showcase “Best of Show” award announcement.

2 – 3 PM

Lunch & Learn
Returning for More: Building Relationships That Produce Returns

Thirty years of experience in outdoor retail brand management, marketing and competitive fishing, combined with an engaging and entertaining presentation style, makes Jeff’s session a “must attend.” During this seminar, you’ll gain insights into how to understand and inspire your customers to have them always coming back to you for more.

Presenter: Jeff Kolodzinski, Brand Manager – Fishing, Humminbird/Minnkota/Cannonce

3 – 4 PM

Lunch & Learn
Doing Business In and With Europe: Building Relationships Between Small and Medium Companies

The European Fishing Tackle Trade Association (EFTTA), established in 1981, is an international association serving the European fishing tackle trade, supporting the industry with useful information about the market. During this seminar, you’ll gain insights into how to understand this culturally and geographically diverse business environment with over 25 million anglers and thousands of small manufacturers and tackle shops. 

Presenter: Istvan Pal, EFFTA board of directors member and CEO of Energofish, headquartered in Budapest, Hungary

4 PM – 6 PM

Buyers Lounge
Happy Hour with Guy Harvey
Booth 4220

4 PM – 6 PM

Keep America Fishing Dunk Tank
Booth 615

New this year is the Dunk Tank which is open for action during the Wednesday and Thursday afternoon exhibitor happy hours.

Round up your friends and colleagues for some friendly competition to support Keep America Fishing, the industry’s grassroots advocacy program.

ASA’s President Glenn Hughes was the first to sign up for the cause along with other industry notables.

4 PM – 6 PM

Social Hour in Exhibitors’ Booths

8 AM – 1 PM

Registration Open

Registration is located in the South Hall Lobby – Rooms S220 B-E.

9 AM – 3 PM

Exhibition Open

9 AM – Noon

New Product Showcase
Open to all exhibitors and attendees
Booth 102

9 AM – 3 PM

Keep America Fishing Booth Open
Booth 615

Stop by the Keep America Fishing booth to relax and learn about KAF’s upcoming programs like the inaugural online fishing tournament, the fundraiser auction and angler retention programs like Fishing… Share the Fun.

9 AM – 3 PM

Lure Tank Open
Sponsored by Lunkerville
Show Floor

The showcase for the latest in hard and soft lures. See how lures preform underwater as well as on top of the water.

9 AM – 3 PM

ICASTing Pond Open
Show Floor

Get hands-on experience with some of the latest technology in spinning, baitcasting and fly reels for fresh and saltwater.

10 – 11 AM

Lunch & Learn
What’s Next? Post-Show Steps to Exhibiting Success

Exhibitors – want to squeeze every drop of value out of ICAST? Don’t make the mistake of thinking your work is done as soon as the show closes. To achieve your best results, you’ll need a realistic plan for post-show follow up; evaluation reporting; and more…all before you leave Orlando. In this fast-paced session, Robyn at Exhibitors WINH will review essential post-show actions you can take to maximize your ICAST experience and answer as many questions as possible.

Presenter: Robyn at Exhibitors WINH

11 – Noon

Lunch & Learn
What is an Influencer and How Does That Work?

Social media influencers are people who have built a reputation for their knowledge and expertise on a specific topic and are followed by enthusiastic, engaged people who pay close attention to their views. Brands love influencers because they can create trends and encourage their followers to buy products they promote. Join a panel of recreational fishing influencers who will talk about how they got started and what you can do to incorporate this unique marketing opportunity into your brand or retail outlet.

Presenters: Panel of Fishing and Brand Influencers

Noon – 2 PM

Social Hour in Exhibitors’ Booths

3 PM

Exhibition Closes

Note: The schedule is subject to change without prior notice.