State of the Industry Breakfast
SOLD OUT
ASA President and CEO Glenn Hughes provides updates on the great work ASA is doing on behalf of the industry, broke down key stats and analytics about the domestic and international marketplaces, and gave an overview of the current political landscape with an emphasis on tariffs.
This year’s keynote speaker, Marcus Sheridan, will explore the forces reshaping the sportfishing industry, where the market is headed, and the seven qualities that will define the sportfishing companies of the future. He will share what it takes to build a business that can adapt, grow, and thrive in a rapidly changing landscape.
Marcus will also examine how these shifts are already impacting sales, marketing, and customer service, providing practical insights to help your business stay competitive and positioned for long-term success.
If you missed ICAST last year—or just want the data and insights from this valuable presentation—we’re pleased to share the video of ASA President and CEO Glenn Hughes and Steve Harvey’s speeches above.
Sponsored by
Keynote Speaker
Marcus Sheridan
Marcus Sheridan is an internationally known keynote speaker, author of the New York Times bestselling book They Ask, You Answer and the bestselling book Endless Customers, and a leading voice on trust, communication, and AI in business.
After nearly losing his swimming pool company during the 2008 recession, Marcus transformed it into the most trafficked swimming pool website in the world by embracing radical transparency and answering the questions buyers were actually asking.
Today, he has delivered more than 800 keynotes across 40+ industries, helping companies become the most known and trusted brand in their market. His presentations are known for being high-energy, deeply practical, and packed with real-world strategies audiences can apply immediately.
Marcus’s work today focuses heavily on communication, how AI is changing buyer behavior, trust, AI visibility, and the future of sales and marketing. Outside of the business world, he is the founder of Speechless Sportfishing and co-host of the Salt Water Fishing University YouTube channel, one of the fastest-growing educational fishing channels on YouTube, where he applies the same principles of trust, content, and audience building that he teaches on stage.
